Chief Executive Officer,  Gaming Economics

Former marketing director, British Horseracing Board, Lee has also held senior CEO/COO roles within the international e-gaming and betting industry over the past 15 years including Tote Direct, Coral-Eurobet plc, Chartwell Games International, Boylesports and ONEworks.

MBA from University of Strathclyde (Glasgow), Lee is a Chartered Marketer and a Fellow of the UK Chartered Institute of Marketing.

Currently CEO of Gaming Economics, an international e-gaming consultancy/ advisory business, Lee is also an advisor/mentor with Bright Ideas Trust, an award-winning UK charity that provides start-up finance and business advice to young entrepreneurs.

www.gamingeconomics.com

www.brightideastrust.com

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